Chinese entertainer Zhou Xun has joined forces with the United Nations Development Programme to launch a campaign raising environmental awareness.
Zhou Xun, who has three film projects on her schedule, told the Shanghai Morning Post on Wednesday that promoting the new campaign would be a major job for her this year. She is set to travel around China to participate in UNDP-organized activities.
A Chinese UNDP representative told the newspaper that the organization thinks Zhou Xun has a squeaky-clean and positive public image which will help get more people involved in the program.
[Cri]